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If you are putting all your waking hours into doing art every day… you are getting pretty good at having a kind of rarefied taste. So, metaphorically, you are eating some two-hundred-year-old gorgonzola cheese while the rest of the world is eating mild cheddar. Sometimes it’s just nice to escape your own well-developed taste and…
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There’s also something clearly spam-like (and therefore uncanny) about the Soft Culture conventions. The ‘pale and pretty’ blogs exist in such multiplicity, delivering eerily samey content, in such a cumulatively overbearing manner, they seem complicit in their lack if differentiation. They are like Twitter spam bots bios- which manage in their algorithmic efficiency to reflect…
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Soft Culture is hard for some to look at, and some insist it not be discussed, for its lack of subversive or progressive clout. Follow For More: Screenshots of Soft Culture — Weird Future — Medium (via mechanicalhuman) While this article is not definitive, I’m glad that someone is starting to analyze the phenomenon. Can…





