“Because of Watterson’s decision to avoid endless merchandising of his characters, we can only get our Calvin and Hobbes fix by digging out our books. We’re not saturated with Calvin and Hobbes in commercials or on toy shelves or at theme parks and that helps to keep the strip intact. It isn’t watered down, longtime fans still crave it, and new readers will always be introduced to the characters in their original, intended medium. Watterson has said it before, and stated the same idea again more recently: ‘Calvin and Hobbes was designed to be a comic strip and that’s all I want it to be. It’s the one place where everything works the way I intend it to.’”