Eric Carle wrote a children’s book 10 Little Rubber Ducks inspired by the Floatees (Harper Collins 2005, ISBN 978-0-00-720242-3). At least one other children’s book has been written about the ducks, and the toys themselves have become collector’s items, fetching prices as high as $1,000.

In 2004, Sandpiper published Ducky, written by Caldecott award winner Eve Bunting and illustrated by Caldecott winner David Wisniewski.

In 2011, Donovan Hohn published Moby-Duck: The True Story of 28,800 Bath Toys Lost at Sea and of the Beachcombers, Oceanographers, Environmentalists, and Fools, Including the Author, Who Went in Search of Them (Viking, ISBN 978-0-670-02219-9)

On 20 June 2014, The Disney Channel and Disney Junior aired Lucky Duck, a Canadian American animated movie which was loosely based on and inspired by the Friendly Floatees.