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Niki Smit
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What a Toddler Can Tell You About the Future of Media – Advertising Age – DigitalNext
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It is our critical collective need to be able to think the supposedly “unthinkable”, and imagine the “unimaginable”, that is driving the merger of futures and design practices. Futures provides a big-picture context and sense of the stakes for design work, and design brings concreteness and communicative effectiveness to futures. Together they can do far…
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http://vimeo.com/moogaloop.swf Don Norman at IIT Design Research Conference 2010 (by IIT Institute of Design) The Research-Practice Gulf There is a great gulf between the research community and practice. Moreover, there is often a great gull between what designers do and what industry needs. We believe we know how to do design, but this belief is…