The rate of change is increasing almost exponentially right now, which means I don’t think it makes sense to go through even a three or four year development cycle any more,” he said. “Unless you can get something to market within a year, at least an initial version within a year, you’re hosed. "So that’s the new model for development, which has totally changed my thinking. Almost any project I want to work on is going to be something I can at least get some version out there in about a year and then iterate from there.