The lesson, of course, is that its much easier to be the best at doing something if there are as few other people as possible also doing it. Where Warhols thousands of imitators continue to burn money and resources slavishly imitating a mainstream culture with which they can never compete, the real growth opportunities are in obscure enterprises where competition is low and materials cheap. […] The avant garde lives! Not because its more meaningful or radical than any other activity, but because it fills a legitimate market niche.