“The ability to write communally and interactively with computers is nothing new, in other words. Digital tools for collaborative writing date back twenty or thirty years. And yet interactive storytelling has never taken off. The hypertext novel in particular turned out to be a total flop. “When we read stories, we still read ones written by authors. The reason for the failure of interactive storytelling has nothing to do with technology and everything to do with stories. Interactive storytelling hasn’t become popular – and will never become popular – because it produces crappy stories that no one wants to read….”
Interactive Storytelling: An Oxymoron | Beyond The Beyond Bruce Sterling quoting Nicholas Carr.