paperbits:

qrtreasure:

QR Treasure #72: Travel map gets QR bombed.

For once, a good use for QR codes.

The QR is a kind of URL mystery meat: you can’t tell what it is or what it will do until you scan it. It’s as illegible and fragile as a shortened URL, with the added inconvenience that it requires specialized software.

On the other hand, the QR’s opacity is a kind of affordance for mystery. Which makes them a good candidate for treasure maps and similar kinds of experiences.

Clever.