http://www.youtube.com/watch?v=u_KjbpOx5W0
Hollywood film director Robert Rodriguez introduces his new network, El Rey, which Comcast, NBCLatino’s parent company, announced in late February. Rodriguez says he wanted to create a channel that his five kids, who are bilingual growing up in the U.S., would enjoy. Today, Comcast is formally unveiling four new channels in Washington D.C., among them El Rey.
(Source: http://www.youtube.com/)