Erlend Grefsrud, from London-based start-up Strongman Games, wants to make game development social, collaborative and, most importantly, accessible. His team’s upcoming tool Oh!My!Game, a browser-based toolkit for building Flash games, lets you pump out a high-quality indie production without ever typing a line of code. “Even a fairly useless programmer like myself can build functional gameplay in a matter of hours,” Grefsrud tells Wired.co.uk. “We take away the math and code and leave the modelling of gameplay.” The plan is to encourage designers with the code-free environment, not programmers with years of experience in esoteric computer languages like C . “I think programming models need to reflect the task at hand rather than the way computers process information,” he says. So instead, the kit will use visual environments, drag and drop tools and a library of common functions and logic algorithms. The most experienced and brave creators can then go into the code and tweak to their hearts content, like a plucky web developer stripping back Adobe Dreamweaver to fiddle with the HTML underneath. (via Oh!My!Game turns game development on its head (Wired UK))