BMD Love Blog: Surprise and Delight & Deadlines and Margins
This embeds a reference to an opinion by Paola Antonelli about the roles that will exist in the near future within design; namely, theoretical and applied. all other qualifiers will have dissolved to irrelevancy by continued technologically driven convergance.
Design thinkers, Chuck Jones (VP of Design at Whirlpool) says, are like quantum physicists, able to consider a world in which anything — like traveling at the speed of light — is theoretically possible. But a majority of people, including the Six Sigma advocates in most corporations, think more…