{"id":25732,"date":"2011-01-19T03:22:44","date_gmt":"2011-01-19T03:22:44","guid":{"rendered":"http:\/\/rafaelfajardo.com\/portfolio\/in-essence-we-brainstormed-the-question-what\/"},"modified":"2011-01-19T03:22:44","modified_gmt":"2011-01-19T03:22:44","slug":"in-essence-we-brainstormed-the-question-what","status":"publish","type":"post","link":"https:\/\/rafaelfajardo.com\/portfolio\/in-essence-we-brainstormed-the-question-what\/","title":{"rendered":""},"content":{"rendered":"<blockquote><p>\u201cIn essence, we brainstormed the question, \u2018What would we do if the goal was to aggressively cannibalize ourselves?\u2019 \u201d What that meant more than anything else was forcing one of the nation\u2019s oldest magazines to stop thinking of itself as a printed product. Separations between the digital and print staffs in both business and editorial operations came down. The Web site\u2019s paywall was dismantled.<\/p><\/blockquote>\n<div class='attribution'><a href=\"http:\/\/www.nytimes.com\/2010\/12\/13\/business\/media\/13atlantic.html?_r=1\">The Atlantic Turns a Profit, With an Eye on the Web &#8211; NYTimes.com<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cIn essence, we brainstormed the question, \u2018What would we do if the goal was to aggressively cannibalize ourselves?\u2019 \u201d What that meant more than anything else was forcing one of the nation\u2019s oldest magazines to stop thinking of itself as a printed product. Separations between the digital and print staffs in both business and editorial [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"quote","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[10],"tags":[],"class_list":["post-25732","post","type-post","status-publish","format-quote","hentry","category-words","post_format-post-format-quote"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p6PWot-6H2","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts\/25732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/comments?post=25732"}],"version-history":[{"count":0,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts\/25732\/revisions"}],"wp:attachment":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/media?parent=25732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/categories?post=25732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/tags?post=25732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}