{"id":19829,"date":"2013-10-23T04:04:19","date_gmt":"2013-10-23T04:04:19","guid":{"rendered":"http:\/\/rafaelfajardo.com\/portfolio\/the-problem-is-if-youre-making-digital-media\/"},"modified":"2013-10-23T04:04:19","modified_gmt":"2013-10-23T04:04:19","slug":"the-problem-is-if-youre-making-digital-media","status":"publish","type":"post","link":"https:\/\/rafaelfajardo.com\/portfolio\/the-problem-is-if-youre-making-digital-media\/","title":{"rendered":""},"content":{"rendered":"<blockquote><p>The problem is, if you\u2019re making digital media these days, the costs of packaging that content have skyrocketed. Imagine making a magazine that has to be natively integrated into half a dozen or more different newsstand formats. Instead of one consistent, beautiful page layout, you have to make six of them \u2013 one for each device and distributor, each native to the environment. You don\u2019t have to pay six times over for the content, but you do have to pay a lot more for your design, production, tech, and distribution resources. You want your content to shine everywhere it might be consumed, right?! Blam, your fixed costs of making the product just went uneconomic!<\/p><\/blockquote>\n<div class='attribution'><a href=\"http:\/\/battellemedia.com\/archives\/2012\/08\/musings-on-streams-and-the-future-of-magazines.php\">Musings On \u201cStreams\u201d and the Future of Magazines | John Battelle\u2019s Search Blog<\/a> (via <a class=\"tumblr_blog\" href=\"http:\/\/www.futureof.biz\/\">futuristgerd<\/a>)<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The problem is, if you\u2019re making digital media these days, the costs of packaging that content have skyrocketed. Imagine making a magazine that has to be natively integrated into half a dozen or more different newsstand formats. Instead of one consistent, beautiful page layout, you have to make six of them \u2013 one for each [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"quote","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[10],"tags":[],"class_list":["post-19829","post","type-post","status-publish","format-quote","hentry","category-words","post_format-post-format-quote"],"jetpack_publicize_connections":[],"jetpack_shortlink":"https:\/\/wp.me\/p6PWot-59P","jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts\/19829","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/comments?post=19829"}],"version-history":[{"count":0,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts\/19829\/revisions"}],"wp:attachment":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/media?parent=19829"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/categories?post=19829"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/tags?post=19829"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}