{"id":13606,"date":"2015-03-13T09:27:04","date_gmt":"2015-03-13T09:27:04","guid":{"rendered":"http:\/\/rafaelfajardo.com\/portfolio\/as-universities-are-beaten-into-the-shapes\/"},"modified":"2015-03-13T09:27:04","modified_gmt":"2015-03-13T09:27:04","slug":"as-universities-are-beaten-into-the-shapes","status":"publish","type":"post","link":"https:\/\/rafaelfajardo.com\/portfolio\/as-universities-are-beaten-into-the-shapes\/","title":{"rendered":""},"content":{"rendered":"<blockquote><p>As universities are beaten into the shapes dictated by business, so language is suborned to its ends. We have all heard the robotic idiom of management, as if a button had activated a digitally generated voice. Like Newspeak in Nineteen Eighty-Four, business-speak is an instance of magical naming, superimposing the imagery of the market on the idea of a university \u2013 through \u2018targets\u2019, \u2018benchmarks\u2019, time-charts, league tables, \u2018vision statements\u2019, \u2018content providers\u2019. We may laugh or groan, depending on the state of our mental health at the thickets of TLAs \u2013 three-letter acronyms, in the coinage of the writer Richard Hamblyn \u2013 that accumulate like dental plaque.<\/p><\/blockquote>\n<div class='attribution'><a href=\"http:\/\/www.lrb.co.uk\/v37\/n06\/marina-warner\/learning-my-lesson\">Marina Warner<\/a> (via <a href=\"http:\/\/azspot.net\/\" class=\"tumblr_blog\">azspot<\/a>)<\/div>\n","protected":false},"excerpt":{"rendered":"<p>As universities are beaten into the shapes dictated by business, so language is suborned to its ends. We have all heard the robotic idiom of management, as if a button had activated a digitally generated voice. Like Newspeak in Nineteen Eighty-Four, business-speak is an instance of magical naming, superimposing the imagery of the market on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"quote","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[10],"tags":[],"class_list":["post-13606","post","type-post","status-publish","format-quote","hentry","category-words","post_format-post-format-quote"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p6PWot-3xs","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts\/13606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/comments?post=13606"}],"version-history":[{"count":0,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/posts\/13606\/revisions"}],"wp:attachment":[{"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/media?parent=13606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/categories?post=13606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rafaelfajardo.com\/portfolio\/wp-json\/wp\/v2\/tags?post=13606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}