In the world of technology, “crowdsourcing” means inviting a group to collaborate on a solution to a problem, but that term didn’t yet exist in 2003. It was coined by Jeff Howe of Wired magazine in 2006 to refer to the widespread Internet practice of posting an open call requesting help in completing some task, whether writing code (that’s how much of the open-source code that powers the Mozilla browser was written) or creating a winning logo (like the “Birdie” design of Twitter, which cost a total of six bucks).


August 31, 2011