http://www.pbs.org/independentlens/helvetica/filmpage.swf

Helvetica

Helvetica. It’s everywhere: this typeface spells out tax forms, labels, street signs and company logos.

More than half a century old, this ubiquitous font emcompasses the worlds of design, advertising, psychology and communication. HELVETICA explores the places, people and history of the font, revealing a new and surprising aspect of the thousands of words we see every day.